This conference helped me to find practical ways to integrate risk management in day-to-day operation.  
- Chief of Active Risk Surveillance, ECONOMIC DEVELOPMENT CANADA

Preparing for Cannabis Edibles

Safeguard Communities and Reap the Rewards of the Edibles Market

October 2 - 3, 2018  ·  Toronto, Ontario
Confirmed Speakers Include:

John B. Aird, Chief Executive Officer, Olli Brands, Inc.

Mr. Aird is the co-founder of Olli Brands Inc., a cannabis infused tea and edibles company operating in Canada. Mr. Aird has been working in the Canadian medical cannabis industry since its infancy and has played an instrumental role in creating over $3 billion in market capitalization for his clients. Since 2014, Mr. Aird has successfully assisted numerous applicants to become Licensed Producers under the Access to Cannabis for Medical Purposes Regulations. From 2016-2018, Mr. Aird acted as a management consultant for Aphria Inc. (TSX: APH), overseeing Corporate & Regulatory Affairs, along with certain Business Development activities. During this period, Aphria became an industry leader in medical cannabis, experiencing exponential growth. In 2017, Mr. Aird acted as the Managing Director for Nuuvera Canada (NUU.V) and played an integral role developing their domestic and international strategy, which was subsequently acquired by Aphria in March 2018.

Mr. Aird is a former Director of the Canadian Cannabis Association (CCA), and ARA – Avanti Rx Analytics, one of the only Canadian GMP-certified cannabis laboratory. Prior to working in medical cannabis, Mr. Aird developed and sold a 50 MW solar project to Samsung. Mr. Aird started his career as a senior advisor in the Office of the Premier of Ontario, after receiving his B.A. degree in Political Science from the University of Toronto, Trinity College in 2003.


Cameron Bishop, Director, Government Affairs, Privateer Holdings

Cameron Bishop is Director of Government Affairs with Privateer Holdings. In this capacity, he is responsible for Canadian government affairs activities on behalf of Privateer, and its portfolio of companies (Tilray, Leafly, Marley Naturals), across all levels of federal-provincial-territorial and municipal governments in the reform of cannabis laws and regulations. Cameron also served as Co-Chair of the Coalition for Responsible Cannabis Branding, an initiative that brought together representatives of 17 Licensed Producers, representing 90% of the current industry, both national cannabis associations and Advertising Standards Canada to develop consensus guidelines for the branding, marketing and packaging of adult-use cannabis. Over the course of the last 20 years, Cameron has served as a senior staff member to both federal Cabinet Ministers and Members of Parliament, and in key roles with both the Canadian Lung Association and Indivior Canada Ltd, a company that specializes in addiction treatment.


Michael Bousfield, Owner, Edible Impressions

Michael Bousfield has over 27 years’ experience in quality control in the production and food industry. After spending almost 25 years in senior leadership positions in the printing and graphic industry, Michael soon gave into his entrepreneurial impulses and founded his own firm transferring his expertise into "printing" edible film. Michael is particularly adept in performing R&D work on a wide range of edible products for clients globally. His repertoire of products developed ranges from all-natural imaging on meats, cheese, yogurt and bread products to R&D formulation and manufacturing of sublingual natural health products (i.e. vitamins, OTC).

Michael’s passion for implementing quality control started in the production industry where he was instrumental in developing the first ever global graphic rebuilding protocol for ISO 9001 implementation. Leveraging on this experience, he became intimately knowledgeable in the federal regulations governing the production of sublingual film including, Natural Health Products in Canada, Good Manufacturing Practices Guidance, Hazard Analysis and Critical Control Points, and Site Licensing Guidance.


Andrea Budgell, Manager, Policy, Legislative and Regulatory Affairs Division, Cannabis Legalization and Regulation Branch, Health Canada

Andrea Budgell has worked in cannabis regulatory policy at Health Canada since 2015. In 2016, she led the development of the Access to Cannabis for Medical Purposes Regulations, and since then, has been working to help implement the Government of Canada’s commitment to legalize and regulate cannabis as part of the Cannabis Legalization and Regulation Branch at Health Canada. She is currently managing Health Canada’s regulatory policy development on edibles and concentrates. Andrea holds a Master of Public Administration from the University of Victoria and a Master of Arts from Western University.


Purvi Desai, Quality and Regulatory Consultant, Cannabis Compliance Inc.

Purvi Desai is a HACCP-certified and PCQI-trained, qualified microbiologist with more than 12 years of experience in food and beverages industries. She has experience in quality management, continuous improvement, and food safety.

Currently Purvi works as a Quality and Regulatory Consultant at Cannabis Compliance Inc. Purvi is responsible for providing consulting services for licensed producers at the application and operational stages as well as for consulting services on the cannabis-food interface as the industry prepares for edibles legalization. Her focus is to guide clients to achieve licensing and compliance in the most efficient way.

Prior to joining CCI, Purvi worked as an SQF Practitioner and Quality Assurance Manager with a Canadian manufacturer of baked goods for over 10 years. Purvi had direct oversight of the implementation and execution of food safety and quality programs at 3 of the facilities. Purvi was responsible to see the food safety program internally as well as managing vendor audit program, implementing a variety of HACCP and food safety programs managing product testing functions. Her core expertise is long-term strategic quality improvements, gap assessments and implementation of GFSI standards. Purvi holds Master of Science in Industrial Microbiology and is a Certified HACCP Auditor from American society of Quality where she has been a member since 2013.


The Honourable Darrell Dexter, Chair, cannabisCONNECT, Global Public Affairs; Former Premier of Nova Scotia

The Honourable Darrell Dexter, former Premier of Nova Scotia, joined Global Public Affairs as Vice Chair in September 2015. As Vice Chair, Darrell is a senior member of the Global team, working with our firm’s public affairs experts across the country on a range of client matters and business development initiatives.

Darrell assumed the leadership of the Nova Scotia New Democratic Party (NDP) in 2001 and led it to form the first-ever provincial NDP government in Atlantic Canada, becoming the 27th Premier of Nova Scotia. As Premier, he earned praise for controlling spending, launching a renewable energy strategy, and reducing small business taxes. Darrell oversaw ambitious new environmental policies and was presented with a Climate Leadership in Canada award at the 2009 UN Climate Change Conference in Copenhagen. As Chair of the Council of the Federation from 2012-13, Darrell worked on key initiatives such as leading an economic trade mission to China, establishing the Pan-Canadian Pharmaceutical Alliance, and improving the flow of inter-provincial trade. A lawyer by background, Darrell also worked as a journalist and served in the Canadian Armed Forces before launching his career in public service, spending 15 years in the Nova Scotia Legislature as an MLA. In the course of his work as an elected official, party leader, Leader of Nova Scotia’s Official Opposition, and Premier, Darrell was engaged on critical issues and discussions related to energy and resource development, transportation, healthcare, the environment, infrastructure, and the economy.

Since leaving public life, Darrell has been active with various organizations on democracy-building and governance projects. He led two international election observer missions to Tunisia in 2014.

Darrell holds a Bachelor of Arts and a Bachelor of Education from Dalhousie University, as well as a Bachelor of Journalism from the University of King’s College. He subsequently earned his law degree from Dalhousie University in 1987.


Adine Fabiani-Carter, Chief Marketing Officer, High Park Company

Adine Fabiani-Carter is Chief Marketing Officer of High Park, an affiliate of Tilray, focused on developing, producing, and distributing a broad-based portfolio of cannabis brands and products in anticipation of adult-use legalization in Canada. As CMO, Adine is responsible for High Park's vision and growth across its entire portfolio. Adine comes to High Park from Andrew Peller Limited, one of Canada's largest wine companies, where she spent 14 years building some of the country's most popular wine brands as well as launching Wayne Gretzky No 99 Canadian whisky.


Eric Foster, Partner, Dentons

Eric Foster's practice focuses on corporate finance, mergers and acquisitions (public and private), regulatory compliance and emerging companies. Eric routinely acts as counsel to both public and private issuers and securities dealers, with a particular focus on the life sciences, mining, real estate and technology sectors. Eric's corporate finance practice involves advising issuers, securities dealers and institutional investors in a wide range of financing transactions, including IPOs, secondary offerings, private placements and other forms of equity and debt financing. In his M&A practice, Eric advises acquirers and target companies involved in friendly and hostile takeover bids, plans of arrangement, reverse takeovers and other business combination transactions.

Eric also regularly provides advice to Canadian public companies on their disclosure, corporate governance, and other corporate and securities law obligations. Additionally, Eric frequently advises start-ups and emerging companies with respect to corporate structure, governance, financing and licensing matters.


Aparna Gulavane, Quality and Regulatory Consultant, Cannabis Compliance Inc.

Aparna has over 15 years of experience in auditing, development and implementation of Quality Management Systems and Continuous Improvement using Six Sigma methodologies. Aparna is a graduate in Chemistry and Food Science & Technology, Six Sigma Green Belt, Preventive Control Qualified Individual and is a trained auditor specialized in HACCP auditing and various GFSI benchmarked Quality Management Schemes. Aparna’s experience includes progressively responsible roles in the Quality and Food Safety fields. She has also worked closely with companies as a consultant to develop and implement their Quality Management Systems and bring about continuous improvements. Aparna has now diversified her experience by gaining exposure to cannabis. In this role Aparna applies her past experience in understanding and interpreting the cannabis regulations to help clients in their licensing process.


Ray Gracewood, Chief Commercial Officer, Organigram Inc.

Ray Gracewood is Chief Commercial Officer at Organigram Inc., a leading publicly-traded licensed producer of cannabis in Canada. Previously the Senior Director of Sales and Marketing for Moosehead Breweries Ltd., Ray has led Organigram’s strategic approach to the adult use recreational market in Canada as well as stewarding the company’s corporate and medical brands. As CCO, Ray oversaw several new product development initiatives including The Edison Project by OGI, an ultra-premium line of cannabis offered to patients in November 2017 resulting in data and insights used to validate future segmentation opportunities. He is also responsible for the development of Organigram’s strategic approach to adult recreational cannabis, including a targeted suite of brands including the Edison Cannabis Company, Ankr Organics and Trailer Park Buds.


Jody Hall, Founder, The Goodship Company

Jody Hall is the founder of The Goodship Company, a premium brand of cannabis edibles based in Washington state. A seasoned entrepreneur with more than two decades of experience in the food and beverage space, Hall is passionate about building businesses that inspire human connection, ignite creativity, give back to the community, and help make a difference in our world. A true industry pioneer, Hall is also the founder and owner of Seattle’s Cupcake Royale, one of the nation’s first-ever cupcake bakeries, and began her career at Starbucks as one of the marketing team’s earliest hires. Today, Goodship cookies, brownies, chocolates, and other infused confections are a fixture at more than 100 Washington cannabis retailers from Seattle to Spokane, with plans to expand to California, Nevada, and other U.S. legal cannabis markets in the coming year.


David Hyde, President and CEO, David Hyde & Associates Inc.

David Hyde, M.Sc. CPC is President and CEO of David Hyde & Associates, Canada’s preeminent cannabis security and licensing advisory firm. David is a strategic advisor to many of the top licensed producers and ancillary cannabis industry firms and his team has worked on over 300 MMPR/ACMPR license applications, including over 60 LP sites. The 13-member David Hyde & Associates team has extensive experience consulting within the regulated cannabis sector in Canada and globally and is proud to have been the first Associate Member of the Cannabis Canada Council.


Dr. Lawrence Loh, Associate Medical Officer of Health, Region of Peel; Adjunct Professor, University of Toronto

Dr. Lawrence Loh, MD, MPH, CCFP, FRCPC, FACPM is Associate Medical Officer of Health at Peel Public Health and Adjunct Professor at the Dalla Lana School of Public Health, University of Toronto. In his role at Peel Public Health, he oversees the Health Protection division (consisting of Environmental Health and Immunization Records), the Healthy Built Environment portfolio, as well as the department's strategic priorities around tobacco, digital records, and physician outreach. His work as faculty at Dalla Lana has included research into global health training experiences and teaching with the public health and preventive medicine residency program.


Alex Revich, Director of Partner Development, Flowr

Alex joined MedReleaf in 2014 which was the beginning of his career in the medical cannabis industry. Alex was present at the outset of the Canadian Medical Cannabis Industry Association (CMCIA) and during his subsequent tenure he served as committee chair and held the position of interim Executive Director. He has spoken to thousands of patients with various conditions and ailments such as PTSD and chronic pain. Alex has worked with Veterans Affairs Canada on the coverage of cannabis and vaporizers and is a proponent of methods of ingestion other then smoking. He left MedReleaf at start of 2017 and focused on cannabis education by creating a program called "Cannabis IQ" alongside MD Briefcase and a faculty of 5 Health Care Professionals. Alex is now the Director of partner development for a new Licensed producer called Flowr out of Kelowna, British Columbia.


Dan Rowland, Principal Consultant, 420 Advisory Management

Dan Roland spent more than three years with the City and County of Denver’s Office of Marijuana Policy leading implementation efforts for the first major city in the world to develop a fully legal, commercial industry for cannabis. Dan Rowland helps state, provincial and local governments craft sensible regulations, ensuring the successful implementation of legal markets in the U.S. and Canada. Rowland also consults with private companies related to the cannabis industry that are seeking expertise on operations, investment opportunities, compliance, community engagement, government relations and policy reform. Prior to working with 420 AM, Rowland directed communications and marketing for the City of Denver’s Office of Marijuana Policy and Department of Excise & Licenses. He was the spokesman and director of media relations and public affairs for the city’s business licensing efforts and first-in-the-world implementation of legalized marijuana regulations.


Dr. Sergio Rueda, Independent Scientist, Institute for Mental Health Policy Research, Centre for Addiction and Mental Health (CAMH)

Dr. Sergio Rueda is an Independent Scientist with the Institute for Mental Health Policy Research at CAMH. He is also Assistant Professor in the Department of Psychiatry at the University of Toronto and Adjunct Scientist at the Institute for Work & Health.

Dr. Rueda has a background in psychology and clinical epidemiology, and brings with him vast knowledge and experience in community-based research. He has been involved in policy-relevant research around labour force participation, working conditions and income security, the impact of employment conditions on health outcomes, as well as how psychosocial stressors and resilience factors affect the mental health of people living with HIV. Dr. Rueda has also been involved in a portfolio of community-based research projects examining the economic and related social challenges of people with HIV and overseeing a knowledge synthesis program that is responsible for a growing portfolio of scoping and systematic reviews focusing on the health effects of a variety of psychosocial stressors and determinants of health.


David Stewart Skinner, Senior Associate, Global Public Affairs

Mr. Skinner’s early research experience includes environmental studies for the International Joint Commission at the Department of Agriculture’s Chemistry and Biology Research Institute. This was followed by other environmental and agricultural research into soil chemistry and innovative analytical development.

After leaving CBRI, Mr. Skinner held progressive responsibilities for scientific review and regulatory affairs with international appointments to the United States Pharmacopeia and several other technical bodies including the Canadian Standards Association.

With a specialty in Food and Drug regulations, he has also held appointments on Health Canada’s Food Expert Advisory Committee as well as the Transition Advisory Team for the development and implementation of the Natural Health Products Regulations.

Mr. Skinner has a long history of appointments to senior management teams in governmental and non-governmental organizations. These include roles as Chairman of the Management Advisory Committee for Health Canada, Director of the World Self-Medication Industry and CEO for Consumer Health Products Canada.


Superintendent Karl Thomas, Director, Organized Crime Enforcement, Ontario Provincial Police

Karl Thomas joined the OPP in 1994 and has served in numerous leadership roles at detachment, Provincial Anti-Terrorism Section and OPP General Headquarters. In his current role he is responsible for leading Organized Crime Teams across Central and Western Ontario. He represents the OPP on provincial and national committees and works closely with other law enforcement and government agencies. He is a recipient of the Police Officer Exemplary medal and the Member Order of Merit of the Police Forces.


Shayne Turner, Director, Municipal Enforcement Services, City of Waterloo

Shayne Turner is the Director of Municipal Enforcement Services with the City of Waterloo and has approximately 33 years of experience in the field of municipal law enforcement. He served on the Board of Directors of the Ontario Association of Property Standards Officers for 15 years, holding the position of President for 4 of those years, and remains involved as an instructor in their certification training program. Shayne maintains a close relationship with the Municipal Law Enforcement Officers Association of Ontario. Shayne also currently serves as the Chair of the Waterloo Region Crime Prevention Council.


Amy Wasserman, Director, Marketing, Recreational Cannabis, Canopy Growth Corporation

Amy Wasserman is the Director of Marketing, Recreational Cannabis at Canopy Growth. She is responsible for leading the development and execution of all marketing activities for Canopy's suite of owned and partner brands, including Tweed, Leafs By Snoop, FORIA, DNA Genetics and beyond.

Prior to her foray into the burgeoning cannabis industry, Amy teamed up with competitive eSports platform, Virgin Gaming, to oversee the launch of hundreds of online video game tournaments, the build-out of a co-branded app in the Xbox Marketplace, the release of a global subscription service, and the execution of numerous worldwide live video game tournaments. Before Virgin Gaming, Amy worked for sports and entertainment juggernaut, IMG, and was instrumental in establishing owned fashion properties in Canada, including the launch of the Mercedes-Benz Start Up program and Toronto Fashion Week. Amy's roster of clients include Microsoft, Sony, EA Sports, Mercedes-Benz, World MasterCard, ESPN, DHL, Rowenta, Pizza Hut, Dr Pepper, TwitchTV and 2K Sports.


Laura Weinrib, Partner, Blake, Cassels & Graydon

Laura Weinrib is a Partner in Blake, Cassels & Graydon’s regulatory and marketing/advertising group. Her practice focuses on the food, pharmaceutical, medical device, natural health product, cannabis and consumer product industries. Laura has advised clients on such matters as food, drug, medical device, natural health product, cosmetics and consumer product labelling, and other regulatory issues arising under Canadian legislation, including licensing and product safety issues. She also provides advice regarding promotional programs, advertising, product claims, supply agreements, clinical trials and health-care compliance matters in highly regulated industries including the cannabis, food and health industries.


Matt Zabloski, Business Strategist, Calgary Community Standards, City of Calgary

Matt Zabloski has been with The City of Calgary for the past 7 years, previously working as a Planner with Calgary's Land Use Bylaw team. Currently he works as a Business Strategist with Calgary Community Standards as the Project Lead for The City of Calgary's response to the legalization of recreational cannabis.





Federal, provincial and municipal governments are in the thick of it, establishing laws and regulations for recreational cannabis. But cannabis edibles are looming just beyond that – with a potentially huge market, and a potentially huge impact on municipalities and public safety.

The bottom line is that legalization of edibles is not too far away! If you're not prepared, informed, and aware of the impact edibles will have you'll be playing catch-up. Licensed producers need to be ready to take advantage of the enormous opportunities offered by edibles. Municipal or provincial regulators need to know all they can about the potential impact on their municipalities and take all necessary precautions. You need information and you need it now!

With the industry moving away from smoking options to meet the demands of what is expected to be a huge market in edibles, it's time to understand the risks and opportunities that will arise as licensed producers expand their product line to include what you can eat, drink, vape, dab, spray, take as a capsule, sublingually or in a myriad of other ways. It's time for regulators to grasp the potential impact edibles can have on the health and safety of their communities.

INFONEX's two-day program Preparing for Cannabis Edibles will be the ideal forum for learning how to successfully prepare your organization and ready your municipality. Get the most up-to-date information available on edibles. Examine regulatory options and how to effectively comply with specific cannabis laws and food safety requirements. Learn about the differences in the physiological impact on consumers of edibles compared to oils and flowers. Get advice on how to determine potency and purity of the edibles so the consumer understands what he or she is buying. Learn what marketing is permissible and what is not, how to keep edibles away from children, and how to support the key messages that are part of public education.

The information you take away will stand you in good stead as opportunities and risks present themselves in the brave new world of edibles. Register early to take advantage of early-bird savings!

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